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A Choice of Policies — Designed to Fit Your Life
Premiums designed to fit your budget. Options that can change as your family or business grows. 

Choosing the Right Life Insurance Policy

The type of life insurance policy that’s right for you depends on many factors, including your budget, the amount of coverage you need, and the length of time you’d like coverage to last.

Term Life Insurance is often a practical way to provide the most coverage for your premium dollar, especially in the early years of your policy. Term insurance provides protection for a limited period of time and pays a death benefit if you die during that period. Need to learn more about insurance?

We offer three types of term insurance policies, issued by Pruco Life Insurance Company or Pruco Life Insurance Company of New Jersey in New York and/or  New Jersey:

Term Essential® is a budget-friendly entry into insurance, with premiums that remain the same during the initial period and an option to convert the term policy to a permanent one.

Premiums remain the same for your choice of 10,15,20, or 30 years. We guarantee it! If you continue coverage beyond the initial term, premiums are not guaranteed and will increase annually to age 95, but will never be more than the maximum stated in the contract.The policy can be converted to a permanent policy 

Term Elite® is a stepping-stone to permanent life insurance, with premiums that remain the same during the initial period and a generous option to convert the term policy to a permanent one.

Premiums remain the same for your choice of 10,15,20, or 30 years. We guarantee it! If you continue coverage beyond the initial term, premiums are not guaranteed and will increase annually to age 95, but will never be more than the maximum stated in the contract.The policy can be converted to a permanent policy. This is available to 65 or 5 years from issue, whichever is later.If you convert the policy to a permanent one within the first five years you can receive a credit, which is applied toward the permanent policy's first-year premium. 

PruLife® Return of Premium Term offers insurance protection for your beneficiaries while providing you with a guaranteed return of out-of-pocket policy premiums.

Premiums remain the same for your choice of 10,15,20, or 30 years. If you continue coverage beyond the initial term, premiums will increase annually and are guaranteed to age 95.Your out-of-pocket premiums are guaranteed to be returned to you at the end of the level premium period. Any loans taken and not paid back plus interest owed on loans will be subtracted from the amount returned to you.The policy can be converted to a permanent policy.You must be alive at the end of the selected level premium period and the policy must still be in force at the end of the policy term you selected for you to receive the return of your premiums. 

Terms, conditions and availability may vary by state.

Not sure what type of coverage to choose? Take the guesswork out of finding the right insurance policy. Complete the form at the top of the page to schedule a no–obligation consultation with a local Prudential financial professional.